Biggest Impact with Small Budget

Entries should have made a substantial impact on the target audience and had a small budget. Judging will be based on creativity and presentation.

Broadcast Programs

Entries can include television programs, radio programs or programs for YouTube or other web distribution. Entries must be submitted via a link and will be judged on quality of the content and production and should not be advertisements.

Broadcast PSA/Advertising

Entries can include TV or radio public service announcements or advertisements. Entries must be submitted via a link and will be judged based on creativity and appropriateness of medium.

Campaign/Community Engagement

Entries can include marketing campaigns, media kits and other community engagement activities and should include a communications plan and all materials.

Ernie Seneca Award for Excellence in Public Service

Nominees should be current NCAGIO members who have gone above and beyond the call of duty while working in the communications profession for local or state government agencies. Nominations should be written in the “When and how was entry produced?” box on the entry form. The title for entries is “Ernie Seneca Award for Excellence in Public Service.” Nominations should highlight the positive ways in which the NCAGIO member has contributed to his or her agency/organization and colleagues (i.e. mentored new employees, interns or staff, started a new program or initiative, showed strong leadership) or contributed to the NCAGIO. This award was created to honor Ernie Seneca, who spent many years working in North Carolina government public information and communications offices. His career included positions in the Department of Agriculture and Consumer Services, the Department Environment and Natural Resources, the Governor’s Press Office, the Department of Transportation and the Department of Public Safety. Ernie also was an active and enthusiastic member of the NCAGIO for many years and served as the organization’s president in 1997. Ernie passed away on Nov. 9, 2012 after a two-year battle with cancer.

Graphics

Entries are judged on creativity. Graphics can include illustrations, infographics or logos.

Internal Communications/Employee Engagement

Entries can include any communication that was created for an internal audience such as a newsletter, blog or engagement project. Judging will be based on creativity and employee focus.

News Release/Feature Writing

Entries may be clipped from a publication or standalone. Entrants can only be the individual(s) who wrote the news release or feature. Entry should note the author of the news release, the date of distribution and location(s) of where it was sent. If the entry is part of a larger publication, include the page number or other identifiable information in the application.

Photography

Entries can include photographs taken and publicized to the web, social media or other publication during the awards period. Photos will be judged based on technical, visual and aesthetic criteria, as well as content, timeliness and impact on its intended audience. If you have information to provide about the entry, please write it in the “When and how was entry produced?” section on the Entry Form webpage.

Print Publications

Category will include annual reports or other documents created on a regular basis as well as brochures, calendars, handbooks or other publications with substantial text. Category will be judged on writing, graphics and design. A single issue of a regular publication should be submitted as a single entry. Links or PDFs will be accepted.

Social Media Campaign/Project

Entries should include use of Facebook, Twitter, YouTube, Flickr, etc. to make an announcement or cover one topic, program or project area. Entries should be submitted as pdf screen shots of the campaign and/or as a web link. Entries will be judged based on creativity, public interaction and timeliness.

Speech Writing

Entrants can only be the individual(s) who wrote the speech. Entry should identify who wrote speech and the date and location speech was given and who presented speech. Speech writing entries can include power point presentations.”

Websites

Entries should be submitted as a link and pdf and will be judged based on design, creativity and ease of use.